The Advertising concentration at Middle Tennessee State University's School of Journalism is directed toward either the creative or management perspective. Students are taught to write and create print advertisements and broadcast commercials, and they learn principles of media planning and advertising management.

The faculty who teach advertising have diverse professional experience. In addition to teaching, they remain active as consultants and researchers.

The Ad Club, for advertising majors and minors, allows students to become actively involved in extracurricular activities and participate in the Nashville Advertising Federation's activities. The Nashville Advertising Federation allows students to learn about internships and particular areas of advertising by "shadowing" a professional.